Michael Channell

LinkedIn Sales Navigator interface

What is LinkedIn Sales Navigator?

Did you know that you can easily target and engage prospects on LinkedIn?  Well, that’s where LinkedIn Sales Navigator comes in! This sales management tool is specially designed for social selling, which basically involves leveraging your social network to find the right prospects, generating and nurturing leads organically, building trusted relationships and boosting sales. Social selling means you can …

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Marketing & Sales Budgets: Where to Allocate them in the coming financial year

For many businesses’, part of their marketing and sales strategy included in-person meetings and conferences. However, with the events occurring in 2020 throwing many industries marketing plans’ out the window, how do you still get leads with social distancing restrictions in place? What should the focus of your marketing budget for the next financial year …

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How do you build on an existing Linkedin Lead Generation Strategy?

So, you’ve sorted out your approach to your LinkedIn Strategy, now what? What else could you be doing to increase your brand’s online presence and leads? With the internet bringing everyone closer and creating a connection to a wider audience, increasing your online presence is crucial in helping your potential customers find you while using …

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